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Pascal Robin, Sanofi Romania
The country evolution is to be taken into consideration by any foreign investors»
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Companies return back into the city, says real estate research

When choosing where to relocate offices that companies are occupying, new emerging areas, closer to city center gain relevance. According to a development assessment qualitative report elaborated by Unlock Market Research for AFI Europe Romania there is a new trend that companies return into the city.

2018-04-11 13:54:02

This qualitative study made in the last quarter of 2017 revealed that an office building is not just a place, it is a symbol of the strength and of the character of the business. It represents the image and the values of the company among employees and across external clients. When choosing a place to move their business, CEOs analyze the features of the building not only from a technical perspective, but also taking into consideration the needs and values of the company and its employees.

According to the study, the top trends influencing the decision of moving to an office building are:
- The future is urban. New emerging areas closer to city center gain relevance, while remote platforms outside the heart of the city start to lose their appeal. The reason why is that employees spend less time in traffic.
- Blending landscape into the "building", meaning that each office building should have green areas where people can escape from pressure and technology.
- Traffic friendly buildings located in areas as far as possible from jammed and crowded places and closer to where people live.



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