Cesarom puts 1 million lei in a new showroom in Bucharest
Petre Barac
Posted On July 20, 2022
Lasselsberger Ceramics Romania, the owner of the CESAROM brand and the only local manufacturer of ceramic tiles, announces the start of works for the opening of an innovative CESAROM ceramic tile showroom concept in Bucharest.
The estimated investment for the arrangement of the new exhibition space amounts to approximately 1 million lei and coincides with the 60th anniversary of the brand’s local market. According to the company’s representatives, the new CESAROM showroom will have a total area of approximately 150 sq m and will be located on Mihai Bravu Road no. 12 from Bucharest. The official opening is announced by CESAROM for September. The CESAROM showroom brings a new concept for the sale of ceramic tiles in Romania, in order to be closer to the company’s customers and to offer them new solutions for their requirements and needs in arranging residential or non-residential spaces.
„By opening the new CESAROM showroom in the Capital, we want to offer Romanians a new concept of presentation and sale of ceramic tiles, so that they can choose as easily and with specialized guidance as ceramic tiles, faience and ceramic decorations. Gone are the days of perfect matches. We live in challenging times with so many textures, colors and shades available. We are already mixing furniture or fabrics. Why not mix and match CESAROM ceramic tiles? The wide range of ceramic solutions encourages breaking the rules by mixing tiles from different collections, ”said Andreea Bodola, Marketing Director of Lasselsberger Ceramics Romania .
“We believe that such a concept of exposure on the Bucharest market and, at the same time, of interaction with CESAROM specialists is long awaited, and the new showroom is part of the strategic objectives we propose for this year,” said Petrișor Grindeanu, General Manager of Lasselsberger Ceramics Romania.
In the showroom, customers will benefit from highly specialized consulting, home delivery services, complete solutions perfectly adapted to the style, needs and functionality of the spaces to be arranged.
