Pizza Hut launches the WingStreet sub-brand in Romania

Pizza Hut, part of the Sphera Franchise Group, the largest group in the local food service industry, introduces the WingStreet sub-brand in its restaurants in Romania starting from March.

Launched in 2003, in the USA, WingStreet is today present on four continents, in countries in the Americas (both the USA and Latin America), Australia, Asia and Europe. The chicken wings are distinguished both by the method of preparation and by the variety of assortments – they are pre-marinated, baked in the oven and subsequently glazed with one of the five available sauces: Barbeque, Sweet Chilli, Piri Piri, Sriracha and Garlic Parmesan.

“WingStreet represents a natural extension and evolution of the Pizza Hut brand, for which innovation at the menu level is defining. By launching this range of products, we are diversifying our offer, addressing both a younger audience, anchored in pop culture, and loyal customers, who have become accustomed to constantly finding new products at Pizza Hut. In addition, we are happy to have brought another internationally recognized brand to Romania and offer consumers access to products appreciated all over the world,” said Costică Mișaca, General Manager, Pizza Hut Romania.

The products are available in all Pizza Hut restaurants in the country, except for Express locations, and can be ordered on the website www.pizzahut.ro, through the online application and online ordering platforms.