Wolt enters the Romanian market

Starting this May, Wolt, the technology company known for its local commerce platform, is officially entering the Romanian market. The transition from Tazz to Wolt will begin in selected cities and gradually roll out across the country, culminating in Bucharest, at the end of May. In total, Wolt will start operating in 35 cities throughout Romania.
This is a premiere for Wolt as it marks the company’s first time entering a new market via the acquisition of an existing local platform.
“Over the next few months, our focus will be to ensure a seamless transition for our users and partners. We are excited to continue helping people shop, sell, and earn—by connecting them to the very best of their local businesses and communities,” stated Alin Șerban, General Manager, Wolt Romania.
Wolt’s journey began in 2014 as a small startup in Helsinki, Finland with six co-founders, and it has since evolved into a major player, supporting €19 billion in economic activity across its markets and making significant contributions to the economies in which it operates. Over the past decade, Wolt has partnered with more than 150,000 merchants, processing 700 million orders.
The move builds on the purchase of local delivery app Tazz, completed in early 2025. Restaurant partnerships previously available on Tazz will continue under Wolt, and users will still be able to enjoy the premium Genius benefits.
“Romania is one of the most dynamic markets in Central and Eastern Europe, and we’re proud to expand our presence here and build on the strong legacy of Tazz. With this transition, we aim to deliver long-term value not only to customers, merchants, and courier partners, but to the delivery platforms and e-commerce ecosystem in Romania”, said Matko Katanec, Regional General Manager, Central Region, Wolt.
Starting in May, existing Tazz users will be invited to download the Wolt app, available on both the App Store and Google Play. Their accounts, saved addresses, preferences and order history will be securely migrated.